Synonymous with stylish charm and discreet luxury, Gstaad has evolved from a traditional farming village into a chic, upmarket resort. The resort is particularly popular with the cream of European society who appreciate Gstaad’s understated elegance and unique alpine charm, as well as the superb hotels, spas, gourmet restaurants and exquisite shopping, not to mention the exclusive luxury chalets.
Gstaad is also popular with families who are attracted by the vast range of activities on offer, as well the the renowned international school, L’Institut Le Rosey, which has relocated its campus to Gstaad for ten weeks every winter since 1917. The town is car-free and visitors can enjoy a relaxed stroll down the pedestrianised promenade and shopping mile, filled with elegant boutiques and international flagship stores. There are over 100 gourmet restaurants from fine-dining establishments to homely raclette restaurants, and a mixture of stylish bars, nightclubs and sophisticated lounges too.
Covering 220 kilometres and split into three main and several smaller areas, Gstaad’s slopes offer long cruising runs and fantastic areas for beginners on the Rellerli or Wispile. It is the only glacier ski area in the Bernese Oberland, where winter sports can be enjoyed from the end of October until the beginning of May. Experts will enjoy tackling the legendary Tiger Run whilst freestylers can take their pick from a number of fun parks. The region is also one of the top cross-country ski areas in Switzerland, boasting magnificent panoramic views and cross-country skiing opportunities for all levels.
One of the best areas for non-skiers, Gstaad offers a plethora of activities both on and off the slopes. From winter biking and hiking to ice skating, climbing, dog sleigh trips and paragliding, there is something to suit every type of activity lover. Gstaad also hosts a number of events over the winter, including the Snow Bike Festival, International Hot-Air Balloon Festival and various music festivals. Recommended excursions in the region surrounding Gstaad include the 13th century Castle of Gruyeres, Cailler Chocolate Factory and Bex Salt Mines.